Many small businesses shy away from promotions thinking they can’t compete with the advertising, public relations and promotions budgets of their larger competitors. But promotions don’t have to break the bank, nor do they have to be time-consuming. Develop a promotions plan that is a part of your overall business plan. Here are 5 steps...Read More
Formal and Informal Systems All businesses have systems. They make the wheels of your business turn. Some systems are formal but many are informal. Systems that are informal can keep your business wheels from turning smoothly when it comes to day-to-day operations such as closing sales and ultimately from easily selling or passing down your...Read More
A local wholesale paint supplier had been a client of their accountant for eight years. The relationship had traditionally been around year end tax and compliance. Two years ago, the accountant discussed the idea of business growth with her client. She said she had been thinking about the business and had run some numbers to...Read More
Consider it polygamy of sorts. But if you want to stay in business long and prosper, you have to commit to your customers. It’s no longer enough just to satisfy them. The quality of a business’ revenue is as important as its quantity. Loyal customers represent quality revenue. It’s great if every customer walks away...Read More
